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RANDY'S HOME BUSINESS SOLUTIONS NEWSLETTER ARCHIVES
NOVEMBER 2003
RANDY'S HOME BUSINESS SOLUTIONS NEWSLETTER
A good place to learn about internet marketing and have a little fun!
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VOL 1, ISSUE 10 Nov 1, 2003
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Newsletter. If you wish to be removed you can find simple instructions at the end of this email.
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**CONTENTS:**
Feature Article: Serious Business
Laugh A Little: Joke of the Moment
Helpful Tip: Mostly Computer Related
Useful Resources: I'll find them for you!
Thought For Today: Inspirational (I hope)
Contact Information.
A Few Ads!
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**TOP AD**
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-Book-of-the-Month (titles selected for home-business owners);
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-Over 20 exclusive interviews with top home business experts;
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-Over $120 in Special Monthly Free Bonuses;
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**FEATURE ARTICLE**
SERIOUS BUSINESS
By Bob Osgoodby
It's no secret that the US economy has slowed down, but the stock market does appear to be on the rebound. Thousands of companies however, are still struggling, and are being forced to cut costs, decrease benefits, and even lay off employees. Many of those who lost their jobs, will try their hand at doing business on the Internet.
It seems however, that lately I've been hearing a great deal about the difficulty of doing business online. Put aside the talk about the hype and the scams. They existed even before the Internet was commercialized. They are however, becoming more sophisticated with their promises of earning millions, but as people
become more experienced, they quickly see through them. Fake email addresses, spam and broken dreams will continue to abound until either legislation forces them to do business ethically, or the well of suckers dries up which is doubtful.
Sounds pretty negative doesn't it. Under other circumstances, it would be enough to put someone off trying to do business on the net. But let's look at the positive side. I don't know about you, but I've met some pretty fine people on the web. They are honest, hard working and a pleasure to do business with. While there are a few "bad apples" (and aren't there offline as well), it's amazing how many friendly, helpful people there are out there.
In the early nineties, before the entrepreneurial invasion of the Internet, the only game in town was the proprietary Bulletin Boards such as run by Prodigy. Anyone who "dared" become commercial was summarily banned from the Boards, and "blacklists of offenders" were actually shared between the Board Moderators. But, as commercialism crept in, and the old Bulletin Boards joined the ranks of the dinosaurs, a whole new strategy started to evolve.
People have learned that you don't have to create something new or re-invent the wheel to make money online. You can join an affiliate program to get started with a minimum of capital, and a decent income can be made. But the old saying "there's no such thing as a free lunch" is even truer today.
Sure, you can advertise online for free, but except for isolated instances, there is a catch. Forget the FFA (Free For All) sites where you can post a free ad for your business. They get thousands of submissions hourly, and most only keep the latest hundred or so current, so your ad has a life measured in seconds.
How about the free ads you find in newsletters? If the newsletter has content and a decent subscriber base, they are a great deal. However, many times the only subscribers who receive it are those placing the free ads. Once they check to see if their ad is there, they "click away" and don't even see anything else.
While you might not immediately learn how to advertise your business, you quickly learn how not to. Email spamvertising is simply a waste of time and money. If it is annoying to you, and the ads are summarily deleted without being read, why waste your money on a similar campaign.
Those who want to do business on the web, and are succeeding, are evolving into a whole new breed of entrepreneurs. They learned from the mistakes that are being made, and have developed a business plan that is working.
So, what is the secret. It really isn't a secret, and it is as obvious as the nose on your face. People are not stupid, inexperienced maybe.- but not stupid. Treat them with the same courtesy and respect you would like to receive, and you will be amazed at the results.
Unfortunately, many would be entrepreneurs don't take their business seriously, and will fail. This is not something you can do when bored, and there is nothing good on TV that night. If your bottom line is to succeed, you must take your online business seriously, and the returns you receive will be in proportion to the effort you exert.
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Did you know that subscribers to Bob Osgoodby's Free Ezine the "Tip of the Day" get a Free Ad for their Business at his Web Site? Great Business and Computer Tips - Monday thru Friday. Instructions on how to place your ad are in the Newsletter. Subscribe at:
http://adv-marketing.com/business/subscribe2.htm
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**SPONSOR AD**
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Goldphoria offers a slew of features including:
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- complete ecommerce capability including a built-in shopping cart.
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**LAUGH A LITTLE**
1. The patient was lying in bed, still groggy from the effects of the recent operation. His doctor came in, looking very glum. "I can't be sure what's wrong with you," the doctor said. "I think it's the drinking."
"Okay," the patient said.
"Can we get an opinion from a doctor who's sober?"
2. Pay Equity
A man owned a small farm in South Georgia. The Wage and Hour Department claimed he was not paying proper wages to his help and sent a social security agent to interview him.
"You just give me a list of your employees and tell me how much you pay them."
"All right," said the farmer. "I have a hired man. Been with me for three years. I pay him $400 a week, plus room and board. I have a cook. She's been here six months. She gets $300 a week plus room and board."
"Anybody else?" asked the agent as he scribbled on a note pad.
"Yeah," the farmer said. "There's a half-wit here. Works about eighteen hours a day. I pay him ten dollars a week and give him chewing tobacco."
"Aha!" the agent roared. "I want to talk to that half-wit!"
"You're talkin' to him now," said the farmer.
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**USEFUL TIP OF THE MONTH**
INTERNET EXPLORER FORM FILLER
If you have any sites that require a password for access, you've probably noticed that IE 5/6 offers to remember these passwords and usernames for you. All that's required when you go back to the site is a quick double-click of the username box. Instantly, a little drop down box appears with your username in it. Just, click that username and it automatically fills in both the name and the password for you.
In addition to passwords, it also helps you complete web site addresses and assists in filling out web forms. Newer versions of IE have this enabled by default, older versions need you to turn it on manually.
You can tell Explorer which of these features you want to use (and which you don't) by doing the following:
1. Open Explorer and click your Tools menu, Internet Options.
2. Next, select the Content Tab. You'll see a Personal Information section. Click the Autocomplete button.
3. Check or uncheck the boxes you want to change, hit OK and you're all set.
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**RESOURCES**
1. Getting a good rating on search engines like 'Google' is getting more difficult all the time. However, and I tell you this from experience, one of the best ways to get a good rating is to have lots of content on your site.
By content I don't mean just putting thousands of keywords and unrelated 'filler material' on your site. By doing so, you may be jeopardizing your chances of even getting listed, not to mention that you are not doing your visitors any justice. Remember, people search the internet to find useful information, not just a bunch of ads.
The content I am talking about here is related articles. If your site is about internet marketing, as mine is, you can find many sites offering free articles about marketing.
It is as easy as going to your favorite search engine and typing in something like "internet marketing" and "free content" to find literally hundreds of sites with the content you need.
Take, for instance, the article in this newsletter. It is a free article provided by my friend, Bob Osgoodby. Bob actually sends articles such as this to me every month and I can use them or not, it's totally up to me. All I did was subscribe to his newsletter.
That is just one method of getting content. Of course you can write the articles yourself if you know what you're talking about.
If you publish a newsletter, make sure you post it to your site. This gives you more content and may get you some subscribers.
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**THOUGHT FOR TODAY**
"Ideas are elusive, slippery things. Best to keep a pad of paper and a pencil at your bedside, so you can stab them during the night before they get away."
- Earl Nightingale, Speaker and Businessman
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**BOTTOM AD**
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Products of this quality don't come along every day. Products that every internet marketer can use daily to increase sales and you can start earning now by getting in early.
You can also refer people and earn a percentage of their earnings.
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**A SPECIAL REQUEST:**
You are not the only newcomers to Internet marketing. Please forward this newsletter to those friends, family and business associates who may find this information useful.
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This newsletter is published by Yours Truly,
Randy Justason
257 Upper Waweig Rd
Waweig, NB
Canada E3L 4N2
506-466-3089
rbs21@lycos.com
www.mlmwonders.com
www.ezinfocenter.com
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Copyright 2003 Randy's Home Business Solutions ALL RIGHTS RESERVED
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