MLM WONDERS NEWSLETTER
Your MLM Home Business Starting Point
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VOL 2, ISSUE 9 Oct 1, 2004
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**CONTENTS:**
Feature Article: Seven Rules of Email
Laugh A Little: Joke of the Moment
Helpful Tip: Mostly Computer Related
Useful Resources: I'll find them for you!
Thought For Today: Inspirational (I hope)
Contact Information
And a Few Ads!
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Hi folks,
Well, October is here already! It's starting to get cold at night and we'll soon have to put the heat on in the house. Doesn't seem that long ago that we turned it off for the summer!
Anyway, have a good month and a happy Halloween. Enjoy this month's article.
Remember, I'm always just a click away if you have any questions about your own home based business.
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**FEATURE ARTICLE**
Seven Rules of Email
By Bob Osgoodby
Now there is no law that says you have to follow these rules, but if you are in business on the Web, you should definitely pay attention.
Rule #1 - Turn off your CAPS LOCK - Some people seem to feel that if they write their E-mail in ALL CAPS it will be more effective. Quite the opposite is the case. CAPS should be used only for emphasis. Many people consider the use of ALL CAPS as being the equivalent of shouting and do take offense at it.
Rule #2 - Never send multiple E-mails without using Blind Carbon Copies (BCC). If every E-mail address you sent it to is displayed, you are making the spammers job a lot easier when they harvest addresses. But you have to address it to someone, even if using BCC, so remember, there are a lot of "kooks" in this world who will persecute anyone they can identify.
When using BCC, never send the note to someone on your mailing list. If you have a second ID use that, or send the note to yourself with copies to everyone on your list. That way, if someone decides to "vent" it will come back to you and not someone on your list. It also gives you a permanent record of the E-mails you sent to your mailing list. If you don't have a second ID#, you can get one easily at Juno, Hotmail, etc.
Rule #3 - Are you sure your E-mail was actually sent to your mailing list? One easy way to be sure it was, is to include your E-mail address in your file of names you send it to. A good method is to include your address at the very end of the list. If you get your copy, you can be sure everyone else did as well.
Rule #4 - Don't Bore Them to Death - Advertising by E-mail is a cheap and effective way to get your message out to people, and most people don't mind getting an E-mail if it is short and to the point, but don't spam and send to people you don't already have a relationship with. Also, don't try to sell them your product or services with your first mailing. Try to pique their curiosity instead and have them either reply to your E-mail or visit your Web Site.
Rule #5 - Honor Removes - if someone asks to be removed from your mailing list, do it immediately and send them a courtesy note advising them it has been done. Keeping people on your mailing list that don't want to receive your information is not only bad form, but can cost you your ISP if a complaint is lodged against you.
And NEVER forge headers so they can't respond to you by E-mail. This is the favorite trick of the scamsters who don't want you to respond to their E-mail, and give you a number to call or a form to fill out instead.
Rule #6 - Be sure that you are not sending the same person multiple E-mails. This is a definite sign of spam and most people will simply delete them.
Rule #7 - I still get E-mails with no text and the message they wish me to read is an attachment to the E-mail. It is immediately deleted as it could very well contain a virus - even from someone you know. Some ISP's have a top limit to the amount of text they will display, and anything larger is automatically converted to an attachment. Many people will not go through this exercise, so you should ensure that your E-mail message can be read by all the people it is sent to, without them having to open an attachment.
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Did you know that subscribers to Bob Osgoodby’s Free Ezine the "Tip of the Day" get a Free Ad for their Business at his Web Site? Great Business and Computer Tips - Monday thru Friday. Instructions on how to place your ad are in the Newsletter. Subscribe at: http://adv-marketing.com/business/subscribe2.htm
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**LAUGH A LITTLE**
1. I was watching that "Most Wanted" show, and I saw a piece about a man who was robbing convenience stores and beating up the clerks. I thought, "Well, I'm on the road a lot. I have a fair chance of nabbing this guy."
One afternoon I stopped at a convenience store, and I SAW HIM! He was walking right out of the store! Even though I was scared, I went right over there and jumped on him. I took him down to the ground and started beating on him. Within moments, the cops arrived, but they arrested ME.
It turns out that actors are used on that show.
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2. Bob and Bill were sitting in a bar, and Bob was looking really down in the dumps.
"What's the matter?" Bill asked.
"I don't' get it," Bob sighed. "The dating scene is so confusing. There are so many people you have to please.
"Like this one woman, she liked me, her mom liked me, but her father hated me.
"Then there was this other woman, both of her parents really liked me, but SHE didn't like me.
"And then there was this woman I met last night. She absolutely loved me, her parents seemed to really like me too, BUT her husband couldn't stand me!"
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**USEFUL TIP OF THE MONTH**
1. E-mail Groups
Do you constantly send e-mails to the same bunch of people? If you do, and if you hunt around for each address in your address book, there is a better way. Most email packages allow you to create a group in your address book and send the note to all of them with just one click.
In Outlook Express click on New and then select New Group. In the window that appears, type the name you want to call this group in the Group Name box (note: the recipients will see this name, so don't be cute). Then simply add any names from your address book by clicking the Select Members button or you can add new addresses by clicking New Contact.
Now, when you want to send group e-mails, you have one entry in your address book for your entire group. You can add or remove names as often as you wish by using the Select Members or Remove buttons, too. You can also create as many groups as you like.
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**RESOURCES**
1. Here is a neat little tool that will analyze your web page and give you an overview of what a spider would find. Very useful.
1-Hit Search Engine Simulator:
http://www.1-hit.com/all-in-one/tool.search-engine-viewer.htm
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2. WARNING: Apparently the Google Toolbar monitors your internet usage. As yet, it's unclear what it uses this information for.
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**THOUGHT FOR TODAY**
"Personal relationships are the fertile soil from which all advancement...all success... all achievement in real life grows."
- Ben Stein, Author and Entertainer
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This newsletter is published by Yours Truly,
Randy Justason
257 Upper Waweig Rd
Waweig, NB
Canada E3L 4N2
506-466-3089
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Copyright 2003-2004 MLMWonders
ALL RIGHTS RESERVED
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